Small groups of people gather at a brightly lit cafe.

for the little nonprofit that could

strategy, story & spark

You’re leading a small-but-mighty nonprofit stuck in the messy work of ground-level systems change. You want to do it in a way that feels:

grounded, ethical, and community-driven.

But you’re stuck navigating the demands of boards, funders, and institutional partners.

All while keeping the doors open.

I’ve been there, too. In fact, I spent the first decade of my career there.
The mental clutter. The never-ending to-do list. The fifth hat of the day—and it’s only 10 am.

The mess isn’t a sign you’re doing it wrong.
It’s a sign your values are showing up.

You don’t need another
team meeting
newsletter
email blast.

Or a Band-Aid fix you’ll outgrow in two weeks. Again.

You need someone who’s been in your shoes and knows how to help you build systems that feel warm, cozy, and (most of all) doable.

Even if we make a little more mess along the way.

Hi! I’m Emily.

My job is to sit in the mess with you.
And then help you find a way through it that honours your values, your team, and your community.

I’m your go-to dot-connector and helping hand for when you’re balancing the heart and the chaos of nonprofit work and need to get from:

• research to practice
• strategy to action
here to there

…in a way that tackles your challenges head-on, not tiptoes around them.

Ready to get even messier? (I promise it’s the fun kind!)

strategy, story & spark

The three ways I help you sift through the mess and build something that feels like you:

strategy

Let’s talk big picture.
We’ll look at what you’re doing, who it’s for, and how we can make it easier!
Think program design, decision-making, and tools that support your mission—not distract from it.

story

So much more than just a comms plan.
We’ll shape the way your team thinks and talks about your work, from impact reports to media releases.
Storytelling that’s honest, vulnerable, and connects you with and to the right people.
Throw out the donor-pleasing dictionary, please!

spark

You’ve got the ideas and the resources, but you’re bogged down in the details.
I bring fresh eyes and perspective—a little momentum to help you get unstuck.
Spark is the catalyst that helps you move towards what’s next.